by Mongezi Mtati | Jan 17, 2011 | 100 list, Authors, Business Development, Entrepreneur, Ideas, Reads, small business, Word of mouth
Business plans are never a true reflection of what goes on in a startup. Yet banks, funders and potential investors still insist on them. My mentor told me something very interesting recently, which also transformed the way I view business since that chat. His words...
by Mongezi Mtati | Nov 26, 2010 | Business, Business Development, Entrepreneur, Gadgets and Tech stuff, Ideas, Marketing, Small Business News, Word of mouth
So . . . about 2 months ago I decided to work something that, at the time, seemed simple enough. A lot of the projects I worked on over the years had one thing in common – building movements behind a single idea. After working with a few people, being the recipient of...
by Mongezi Mtati | Oct 12, 2010 | Business, Business Development, Events, Ideas, Marketing, small business, Small Business News, Word of mouth
Whether a customer pays you or not, they have expectations. Do you know what they expect? This past Friday I went to a show in Johannesburg, where DJ Premier was playing. In a nutshell Premier, for me, is one of Hip Hop’s superheroes a ninja. An icon. He wields...
by Mongezi Mtati | Sep 3, 2010 | Authors, Business, Business Development, Entrepreneur, Guest blogger, Ideas, Marketing, Reads, small business, Word of mouth
Do you want to change the world, but struggle to differentiate yourself enough? Organizing a community lets people know whether they belong there or not. Whether it’s for them or not. With the right people, you are able to focus instead of wasting your time and...
by Mongezi Mtati | Aug 26, 2010 | Business, Business Development, Entrepreneur, Guest blogger, Ideas, Marketing
When I met Lindsay – our first guest blogger – she was more than keen to share her experience as a communication specialist. This is her guest post on listening to your customers and converting potential ones. By: Lindsay Grubb I grew up in a home where...
by Mongezi Mtati | Aug 25, 2010 | Business, Business Development, Entrepreneur, Guest blogger, Ideas, Marketing, Small Business News, Word of mouth
My posts here have decreased over the past few months. The most natural thing to think is – oh come up with a new strategy. Talk about some exciting airy fairy little idea that keeps people at the edge of their seats. No edge-of-your-seat sitting, unless you...
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