by Mongezi Mtati | Jan 25, 2010 | Ideas, Marketing, NetwebTV, Reads
“Good enough” – will no longer get you through the door when your most remarkable work is what matters. Seth Godin a marketing guru, international author and well-sought-after speaker wrote yet another thought-provoking book. The difference now is that we were one of...
by Mongezi Mtati | Oct 26, 2009 | Business Development, Ideas, Marketing, Reads
When developing a business model, we often overlook implementing marketing tools to spread our concepts virally. Unleashing the Ideavirus, a book that I think requires a sequel, transformed the view I have of my current business model. While there many concepts...
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