by Mongezi Mtati | Mar 18, 2010 | Business Development, Ideas
“What problem are you trying to solve?” counts as one of the most important questions I was ever asked by a business mentor. We tend to have great ideals for starting companies, as we should, but end up losing the plot. I would imagine every business has one thing in...
by Mongezi Mtati | Mar 8, 2010 | Business Development, Events, Ideas, Marketing, Netweb Event, Word of mouth
In July of 2009, I announced the Netweb Event for that month with a video give away sponsored by Missing Link. Little did we know that the prize would go to an amazing project I had been following for a while. One Matchstick, a concept where the founder is trading a...
by Mongezi Mtati | Jan 25, 2010 | Ideas, Marketing, NetwebTV, Reads
“Good enough” – will no longer get you through the door when your most remarkable work is what matters. Seth Godin a marketing guru, international author and well-sought-after speaker wrote yet another thought-provoking book. The difference now is that we were one of...
by Mongezi Mtati | Oct 26, 2009 | Business Development, Ideas, Marketing, Reads
When developing a business model, we often overlook implementing marketing tools to spread our concepts virally. Unleashing the Ideavirus, a book that I think requires a sequel, transformed the view I have of my current business model. While there many concepts...
by Mongezi Mtati | Oct 6, 2009 | Business Development, Ideas, NetwebTV
While technical skill is important to develop a business, it is not the most significant element for survial. In this episode with Dumisani Nkala we uncovered things entrepreneurs are not told. Dumisani is the M.D of Zinandi Telecommunications a company that was...
Recent Comments