In the early days of social media, the excitement was palpable. We finally had a way to express ourselves and connect with others who shared our passions and beliefs. Whether you were into gaming, loved cereal for supper, or wanted to save animals, you could find your...
Facebook shares how COVID-19 and subsequent lockdowns disrupted shopper habits with many people finding different options. These unanticipated changes have led to many brand and customer relationships being tested. In a recently released infographic, Facebook shares...
In 2021, brands will see increased digital marketing and social media strategy adjustments, most of which saw growth in 2020. Some of the most industry-altering conversations ranged from inclusivity, representation and the ability to utilise data to empower...
Leadership in the creative industry can contribute to the kind of society we want to build and to influence brands positively. In this episode of The Lead Creative, we are joined by Abey Mokgwatsane, the Managing Executive of Brand, Communications, and Sponsorships at...
The creative industry is filled with massive global players, where only a few small agency teams tend to breakthrough. In this episode of The Lead Creative we are joined by the co-founder and Chief Creative Officer (CCO) of Think Creative Africa, Nkgabiseng...
Traditional broadcast platforms such as TV and radio continue to be important for content consumption and advertising. In this episode we are joined by Melissa Attree, who is a Marketing and Digital Communications specialist to make sense of how advertising will...
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