by Mongezi Mtati | Mar 8, 2010 | Business Development, Events, Ideas, Marketing, Netweb Event, Word of mouth
In July of 2009, I announced the Netweb Event for that month with a video give away sponsored by Missing Link. Little did we know that the prize would go to an amazing project I had been following for a while. One Matchstick, a concept where the founder is trading a...
by Mongezi Mtati | Feb 2, 2010 | Business Development, Ideas, Netweb Event, NetwebTV
Being an influential entrepreneur has been a target of mine for a while. When you are an influencer; people listen to what you have to say, act on it and that changes your company’s profitably. What makes you influential? What makes 4000 people retweet your...
by Mongezi Mtati | Jan 5, 2010 | Business Development, Netweb Event, NetwebTV
Okay! So 2010 is here at last and no longer will I say – 2010 – whenever someone speaks of a seemingly impossible feat. We have been working on a few things over the holidays, which will be unveiled in the next few weeks. A sneak preview The NetWeb Event...
by Mongezi Mtati | Nov 2, 2009 | Business Development, Ideas, Marketing, Word of mouth
When the Wu Tang Clan first released their debut album ‘Enter The Wu Tang (36 Chambers)’ everyone was talking about them. They set out to build a trend with their music, which wasn’t difficult being the only group who had the sound of killer bees and...
by Mongezi Mtati | Oct 26, 2009 | Business Development, Ideas, Marketing, Reads
When developing a business model, we often overlook implementing marketing tools to spread our concepts virally. Unleashing the Ideavirus, a book that I think requires a sequel, transformed the view I have of my current business model. While there many concepts...
by Mongezi Mtati | Oct 22, 2009 | Business Development, Gadgets and Tech stuff, Ideas, Marketing
“Social Media is the answer” has become a regular phrase. The popular perception lately is that you should be using Social Media. While I’m all for you exposing yourself using this medium, it doesn’t replace everything else. Here are my 10 reasons why you should NOT...
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