That Elusive Dream Client

So, you wake up one morning with an idea to start your business and having high profile clients call you up all the time. Days become weeks, they turn to months and you haven’t had access to that dream client. What now? You’ve tried everything you know how and exhausted your network calling everyone who […]

Chilli Cheese Fries and unusual buzz

Some days you get so busy, lunch becomes a distant reflection. Except those days when you actually put everything down. You leave the office and go sit somewhere.  Even then, little do you expect lunch itself to make it into your conversation. What’s for lunch? So we went to a little restaurant called Tasha’s with […]

Lose The Business Plan : Book Review

Business plans are never a true reflection of what goes on in a startup. Yet banks, funders and potential investors still insist on them. My mentor told me something very interesting recently, which also transformed the way I view business since that chat. His words were “don’t plan too much, take your product to market […]

Introducing WordStart

So . . . about 2 months ago I decided to work something that, at the time, seemed simple enough. A lot of the projects I worked on over the years had one thing in common – building movements behind a single idea. After working with a few people, being the recipient of a stern […]

What customer? News Cafe Is A Giant

The first thought was to begin this post with – ‘It seems News Café have suddenly become too big their customers’. Then I took a quick glance on Hello Peter, only to realize they’ve become giants and the customers does not matter. We went to the News Café at the Emperor’s Palace recently after a […]

Your Great Following Is An Illusion

Whether a customer pays you or not, they have expectations. Do you know what they expect? This past Friday I went to a show in Johannesburg, where DJ Premier was playing. In a nutshell Premier, for me, is one of Hip Hop’s superheroes a ninja. An icon. He wields nanchuks that are foundation of Hip […]

Start And Build A Community – Q & A with Chris Guillebeau

Do you want to change the world, but struggle to differentiate yourself enough? Organizing a community lets people know whether they belong there or not. Whether it’s for them or not. With the right people, you are able to focus instead of wasting your time and energy on everybody else – who is not meant […]

Are you listening?

When I met Lindsay – our first guest blogger – she was more than keen to share her experience as a communication specialist. This is her guest post on listening to your customers and converting potential ones. By: Lindsay Grubb I grew up in a home where none of us stopped talking long enough to […]

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