Short Book Review: Poke The Box by Seth Godin

In his book Poke The Box, Seth Godin cuts through all assumptions and challenges you right from the start. He tempts you out of comfort, he calls you out, he asks you to take a stand. No contents pages, no forewords, no introductions – he just gets right into it.

That Elusive Dream Client

So, you wake up one morning with an idea to start your business and having high profile clients call you up all the time. Days become weeks, they turn to months and you haven’t had access to that dream client. What now? You’ve tried everything you know how and exhausted your network calling everyone who […]

Chilli Cheese Fries and unusual buzz

Some days you get so busy, lunch becomes a distant reflection. Except those days when you actually put everything down. You leave the office and go sit somewhere.  Even then, little do you expect lunch itself to make it into your conversation. What’s for lunch? So we went to a little restaurant called Tasha’s with […]

Lose The Business Plan : Book Review

Business plans are never a true reflection of what goes on in a startup. Yet banks, funders and potential investors still insist on them. My mentor told me something very interesting recently, which also transformed the way I view business since that chat. His words were “don’t plan too much, take your product to market […]

Introducing WordStart

So . . . about 2 months ago I decided to work something that, at the time, seemed simple enough. A lot of the projects I worked on over the years had one thing in common – building movements behind a single idea. After working with a few people, being the recipient of a stern […]

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