The September 2017 edition of Entrepeneur features some marketing lessons we got from building WordStart and doing some client work. We often get so focused on clients that we forget treat ourselves and our startup as the client – or better. I know that things...
With the economy being as it is, more companies cutting budget for communications and the saturated marketplace, how do you further differentiate yourself and support your marketing? This is one of the questions I constantly grapple with and I shared my take in the...
Sunday Live, a talk show on SABC 1 recently me to talk about some of the pains and joys of starting and running a business. The viewers started calling in later during the show, some with valid concerns and the rest seemed to think money was their ultimate challenge....
If you’ve spent a few weeks (months or years) around the block working towards building an idea into a business, you might have also heard many business buzzwords. If not, don’t bother with them. It’s not the buzzword vocabulary that builds startups, it’s the work....
Last week I was contacted by the Making Moves team about entrepreneurs who would be interested in getting featured. Since I’ve got nothing but love for you, I thought you might be interested. Or least know someone who would benefit from the TV appearance. About...
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