Mongezi Mtati | @Mongezi
Speaker | Writer | Digital Media Strategist

Category Archives: Marketing

Tools to Spread Word of Mouth

This was originally posted on the WordStart blog. In October, the Enterprise Technology Show Africa organisers invited us to share some ways to spread the word. There are many tools on offer in the market and here, as part of Global Entrepreneurship Week, we share three of our favorite ones. When working on building buzz […]

Exposure: paying bills since…….

No one ever thinks ‘that Maserati Gran Turismo Mc Stradale, I drooled over, I wonder how much exposure they’ll accept for it’.

Run a startup, travel the world, defy convention: Q&A with Chris Guillebeau

I caught up with US entrepreneur and author, Chris Guillebeau, about his travels and talked about his insights on building a startup, how he uses technology and where he thinks the next “big thing” in tech will come from.

WordStart is looking for a young sales rockstar

WordStart is in search of a rockstar to join us, someone who can close deals and get large companies signing new campaigns. If Glengarry Glen Ross’s “coffee is for closers!” grabs you half as much as it does us, then you may be the person we are looking for.

Top 5 Online Community Building Ideas For Your Small Business

Last week I wrote about 3 brands that get marketing in the age of rapid change, which got me thinking of what small businesses can do to build a tribe. Here are the Top 5 ideas that came to mind. Create real relationships not just numbers Having 10 000 likes on your small Facebook Page and […]

The influence of Tech on Advertising: Advertising Standards Authority Podcast

What are technolgists working on that will affect advertising and marketing as we know them? The Advertising Standards Authority Of South Africa asks for views and opinions.

Kill your last great idea

A blank page is quite scary. Really daunting to say the least. Well….it has been, for me,  lately. Here is the thing, you want the writing to come out perfectly. To bring hundreds, if not thousands, of readers. But the real intention was never that, for me. It was to track where I was at […]

Nedbank delivered on their “Ask Once” promise

I avoid going to the bank as much as possible. Who wants to queue and get average service? Thereafter – in most instances – be told to go to “your home branch”. At least that was always my perception of banks. Until this past Saturday, that is. With the excitement of Friday night, I forgot […]

Chilli Cheese Fries and unusual buzz

Some days you get so busy, lunch becomes a distant reflection. Except those days when you actually put everything down. You leave the office and go sit somewhere.  Even then, little do you expect lunch itself to make it into your conversation. What’s for lunch? So we went to a little restaurant called Tasha’s with […]

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